Enterprising Women Connector

The best subscription companies don't just thrive; they excel at solving anongoing problem for subscribers and help them achieve their goals.Membership Economy expert Robbie Kellman Baxter weighs in on some of the mostinteresting subscription brands today and shares insights on why they are successful.

San Francisco, CA (July 2017)—In recent years, the Membership Economy has been disrupting the old methods of doing business in a major way. Essentially, companies focus on long-term relationships rather than short-term profits, and customers respond with "forever transactions." It's all part of a major paradigm shift in which many businesses are rethinking how they fit into the lives of their customers and leveraging the power of network and community in entirely new ways. Subscription-based companies are at the center of this change—and no one is more excited about what they're achieving than business consultant Robbie Kellman Baxter.

“The best boards are rethinking their assumptions about everything they know – from what business they are in, to how their corporate culture defines their company, to what needs disrupting and what doesn’t,” said Susan Stautberg, CEO and chairman of the WomenCorporateDirectors Foundation (WCD). “This has major implications for strategy discussions in the boardroom.”

Nina Vaca founded the “TRI For Homes” campaign to build homes for families displaced by the 2016 earthquake in Ecuador.

Kathleen Steele, Shonda Scott And Caron Ng To Serve As Board Members ForWomen Business Owners’ Publication

American Express OPEN, the small business division of the financial services company recently recognized two women owned businesses for continued success working with the federal government. Details on these remarkable business owners can be found below:Red Carrot, a Hispanic woman-owned small business based in Miami, was recognized as the On the Rise Government Contractor of the Year. Over 80% of Red Carrot’s revenue is currently generated through government contracts from clients including the Army National Guard and the Department of Veteran Affairs. Red Carrot has experienced tremendous growth through government contracting over the past year, with 2016 revenue jumping 267% from 2015.DMS International, a woman- and minority-owned professional services firm located in Silver Spring, MD, was awarded the 2016 Woman Contractor of the Year for success in the federal marketplace. The company was founded in 1994 and today generates 90% of its revenue through working with government agencies such as the Federal Aviation Administration and the U.S. Navy.