WBE Canada and experts from the Universities of Manitoba and Calgary conducted a national survey on the status of supplier diversity in Canada. This survey, conducted in fall 2020, was designed to provide the data necessary to continue inclusion of underrepresented Canadian businesses, specifically women-owned businesses in large supply chains and to move supplier diversity forward in Canada.
The survey was primarily focused on WBE Canada certified suppliers but was also extended to a larger group consisting of non-certified suppliers. Participants were asked a series of questions including what were the primary motivators for certifying their business, anticipated benefits of certification, their level of expectation once certified, perceived and real barriers faced when working with large corporations and government organizations, and levels of success experienced when responding to opportunities from large buyers.
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